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Mission: To spearhead the technological innovation and bring about a beautiful life with green and low-carbon features.
Guided by this mission, we leverage the most advanced material technology. We strive to possess what others don't, innovate when others have similar offerings, and transform when others have already innovated. This serves as our core competitiveness to achieve a beautiful life characterized by green and low-carbon elements.
Vision: To become a pacesetter in China's industry and a frontrunner in the global field.
Core values
Unity
People-oriented, working in concert and uniting all the forces that can be united
Endeavor
With passion and high efficiency, being down-to-earth, striving hard and persevering constantly.
Excellence
Aspiring to great heights, striving for refinement, and courageously setting new records.
win-win
Achieving co-creation and shared benefits for customers, employees, shareholders, supply chain, and society.
Core concept
Entrepreneurship Concept
Working hard and sharing both honors and disgraces.
Business Operation Concept
Revolving around the market, following the market trends and adapting to market changes.
Brand Concept
Professionalism forges quality, and quality shapes the brand.
Service Concept
Leaving difficulties to ourselves and convenience to customers.
Employment Concept
Possessing both moral integrity and professional competence, with moral integrity taking precedence.
Work Concept
Reacting promptly and taking immediate action.
Execution Concept
The system comes first, and leadership comes second.
Achievement Concept
Teamwork, result-oriented, obtaining and sharing.